Nissan LEAF Sales On Downward Trend Both In Japan And U.S.

Nissan LEAF, even after the introduction of the 62 kWh e+ version, is fading away.

Nissan LEAF sales this year are noticeably decreasing in the U.S. and Japan despite the  introduction of the long-range 62 kWh battery version (e+).

Also in Europe Nissan LEAF is down. It dropped from #1 in 2018 (over 40,000) sales to #5 at just over 21,000 after nine months so far this year.

A decrease in all three major markets in 2019 suggests that the Japanese flagship needs an upgrade to its value proposition in the more competitive market.

Nissan LEAF sales in the U.S. – September 2019

In the U.S., sales decreased in September by 33% year-over-year to 1,048 and year-to-date by 15% to 10,686.

Those results are clearly far from the peak in 2014.

Nissan LEAF sales in Japan – September 2019

In Japan, 2,259 sales in September (down 20%) are not that bad (#36 best-selling model) but after nine months of 2019, sales decreased 24% to 16,325.


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